Named is a Finnish clothing pattern label founded in 2013 by sisters Saara and Laura Huhta.
The story of Named sewing patterns started from the dream of turning a passion into a career, designing an own collection of clothing patterns felt like a natural way to implement both sisters’ love for clothes, fashion, design and DIY.
The duo wants to encourage fellow fashion lovers to give sewing their own garments a try.
The aim of the collections is to bring a new perspective to making one’s own clothes and to support ethical and ecological consuming in contrast to a clothing industry focused on fast fashion.
Self-made clothing also allows for freedom of choice; by choosing one’s colors and materials and by changing garment details, the customer can be part of the design process. If dressing is away to express oneself then self-made clothes are self-expression at its best.
Named patterns are much more than handicrafts but it is also more than a fashion label among others–it is learning, love for creation and joy of accomplishment!
Named sewing patterns have five skill levels, which means that anyone from a beginner to a master can find patterns suited to their skill level
For sewing inspo, make sure you follow Named on @namedclothing
